Monday, March 26, 2012

Magazine & Bilboard Ad Projects

The magazine ad will be for a soft drink aptly called "Drinq" and will be featured in Maxim magazine. The purpose is to get people interested in the product and can use the Microsoft Tag as a means of learning more. Call to action is that by buying this drink you will be able to escape the scorching summer ahead with a refreshing and cool beverage.

Project Specs
Magazine:
Size - 7in x 10.75in
Bleed - 0.125 in
Margins - 0.25 in
Cost to Produce:
Master Image: Screen Tint

Magazine Thumbs and Roughs:












The next ad, is the Bilboard which will also feature the "Drink" product. Since it's a bilboard, the project will have the same purpose and call to action as the magazine ad, only a lot bigger. I will utilize only a 4 raster color to create the image and keep it simplistic yet eye-catching.

Project Specs
Size in InDesign: 6.5" x 9.5"
Actual Bilboard Size: 10' 6.5" x 22' 9.5"
Bleed: 0.125 in
Margins: 0.25 in
Pixels: 18ppi
Resolution: 216
Cost to Produce: $700

Bilboard Thumbs and Roughs:


Well after attempting to make at least one of these roughs happen, I hit a few snags with the time to make them so I re-hashed the original product to look like this:

Magazine Ad:


Bilboard Ad:


Thanks for checking it out guys!

No comments:

Post a Comment